(a.k.a. Captain of Campaigns, Wizard of Wow, Defender of Brand Consistency)
You love a good story. Even better? You love telling a good story — the kind that gets people to lean in, smile, nod, and say, “Tell me more.”
You can spot a rogue font from a mile away. Your superpower? Turning messy marketing chaos into beautifully orchestrated, lead-generating magic.
If you’re nodding along, you might just be our next Brand Manager.
Benjamin Obdyke is looking for a creative dynamo who can plan, execute, and elevate marketing campaigns, customer programs, creative projects, and more. We’re serious about building a powerful brand — but we don’t take ourselves too seriously. (You’ll fit right in if you know the difference.)
What You’ll Be Up To
Inbound Marketing Strategy (40%)
- Design and execute inbound marketing campaigns that drive lead generation, customer engagement, and brand awareness.
- Manage content marketing efforts including blogs, SEO, email marketing, and downloadable resources.
- Collaborate with content specialists, agencies, and freelancers to implement marketing automation and lead nurturing programs.
- Track, analyze, and optimize inbound KPIs to continuously improve campaign performance.
- Stay current on industry trends, SEO best practices, and evolving customer behaviors.
Customer/Sales Program Execution (30%)
- Plan and deliver customer-facing programs and promotions to boost engagement, loyalty, and advocacy.
- Partner with the sales team to create effective enablement tools and resources.
- Coordinate training sessions and communications to support program rollouts.
- Monitor program performance and customer feedback to optimize strategies.
- Ensure all programs align with overall brand positioning and customer experience goals.
Brand Champion / Creative Director (20%)
- Maintain and enforce brand standards across all marketing channels and customer touchpoints.
- Lead creative direction for marketing campaigns, product launches, and brand storytelling initiatives.
- Review and approve creative assets to ensure they meet brand quality and messaging standards.
- Manage external creative partners (agencies, freelancers) and guide internal creative collaboration.
- Organize and maintain access to current and archived digital assets for team and partner use.
Project Management (10%)
- Lead marketing project planning efforts including timeline development, resource allocation, and milestone tracking.
- Coordinate with cross-functional teams to ensure smooth execution of campaigns and initiatives.
- Manage marketing project budgets, ensuring resources are used effectively and efficiently.
- Implement project management tools and processes to drive transparency, collaboration, and accountability.
What We’re Looking For
- Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience).
- 5+ years of marketing or brand management experience.
- Strong background in inbound and content marketing strategies.
- Proven ability to balance creative vision with disciplined project management.
- Proficiency with marketing tools such as HubSpot, Google Analytics, and project management platforms like Asana or Trello.
- Excellent communication skills, both written and verbal.
- A strategic thinker with strong organizational skills and attention to detail.
Work Environment
- Hybrid office schedule (3 days in office, 2 days remote on average).
- Occasional travel for events, jobsite visits, and customer-facing activities.
- Competitive salary and benefits package — plus a supportive, collaborative team environment.
Ready to grow a brand you can be proud of?
Send your resume to humanresources@obdyke.com — we can’t wait to meet you.
(No phone calls, please. Relocation assistance is not provided.)